Effective Digital Marketing Solutions. Let us push your business services in front of paying customers local or abroad. Real Estate Marketing For Agents, Realtors and Brokers. A robust lead generation process makes sure you get good ROI from your lead gen marketing program. Mobile-Friendly 101
Observe people in any public area these days and there’s a good chance you’ll see many of them browsing the web on a smartphone such as iPhone or Android. With about 45% of traffic coming from mobile devices, making your website mobile-friendly is a worthwhile effort, and can push you ahead of your competitors. Hot Rank Local will build a mobile website from the ground up.
A “responsive” site is built to accommodate all mobile visitor user experiences, regardless of what kind of device they are using. These sites will also work well on an iPhone as a desktop, giving users access to the full content of the site regardless of where they are or how they choose to access it. Responsive sites are “fluid” and automatically adjust to the width of the screen. Some elements may be hidden or rearranged in order to adjust to the new dimensions of the user’s screen.
Hot Rank Local will indeed perform a FREE Mobile Friendly Test for your existing site!
Key Benefits of a Mobile-Friendly Website
Improved Customer Experience
Increased Average Time on Site
Faster Website Load Speed
Improved Mobile SEO
Competitive Advantage Over Competition
Did you know consistent and accurate local listings is one of Google’s organic search ranking factors? Because Google wants to provide searchers with the best and most accurate information, it looks for businesses that present a consistent presence across the Web, which includes local citations like listings and review sites, when deciding what to show in search results.
What Are Business Citations?
Citations are any mention of your business name across the web, even if those mentions are not linked directly to your website. Citations can include local listings, review sites, and your listing on Google.
Why Are Citations Important to Local SEO?
Creating consistent citations, meaning your business information like your, name, address, and phone number, is the same across the web is an important local ranking factor because it shows Google that the information on these sites is trustworthy. If Google sees varying information about your business, it’s not sure what to trust, and as a result, may not show anything about your business at all. Plus, having this information listed the same everywhere helps create a user-friendly experience. Imagine you’re searching for a local florist, and you find one that seems promising, but you notice their phone number is listed differently on Google, Yelp, and CitySearch. This conflicting information might deter you from trying any of them, and you may, instead, choose to look for a different florist.
How Can Google My Business Help Your Local SEO?
When you verify your business information through Google My Business, you’re telling Google that your business information is correct on Google Maps, Google search results, and Google+, where consumers are actively searching for businesses online. While it’s important to maintain consistent citations across all local listings, this is a great place to start.
What Does it Mean to Have Consistent Citations?
When it comes to consistency for search engines, it’s important that all your citations contain exactly the same information about your business. For instance, your business name should perfectly match what’s listed on your website, down to punctuation and descriptors like “Inc.” or “Co.” The same goes for your business address – if the address on your website has “St.” instead of “Street,” make sure it’s listed the same way on your Google My Business dashboard and other local listings.
Appear in the most possible local searches with Guaranteed Presence!
We make sure your listings are present with the correct information. It automatically adds missing listings, and it updates critical fields like name, address, phone number, and categories across our network. Change your information anytime and it will update everywhere.
See what your customers are saying about you with Review Monitoring
We actively monitor your listing for reviews. Anytime you get a review, it appears in your account under the Reviews tab. Search your reviews for keywords you care about. Filter your reviews by site or by location.
Amazing Local Search Results
Your business will stand out from the crowd in local searches everywhere. Adding pictures, descriptions and promotions to your listings can help them rise up in the rank, and make them look great so more people pick your business when searching. Our Listing Software is the only system that lets you add these critical elements to your listings everywhere, and then gives you intelligence on how many people are seeing and clicking on your listings by site.