Content Marketing, if done well, can attract and retain a clearly-defined audience — and, ultimately, drive profitable customer action.
However, even with so much hoopla around content marketing, most digital marketers are still facing challenges around –
1) What types/themes of content to write?
2) What kind of efforts to give in terms of quality vs quantity?
3) What to & how to analyze content marketing efforts?
4) What expectations to have from content marketing?
There are many more such topics & questions answered in this video. For more on content marketing visit –